The Most Bang For Your Buck: Social Media Tools To Enhance Marketing

Social media is a prime spot that users turn to for news and information, not only from friends and family members, but also with brands, companies and organizations they interact with. That said, in the healthcare sector, it’s important to utilize social media in a professional and on brand manner to communicate, engage and build trust with patients and potential …

How to Create a Profitable Business Plan for Your Healthcare Practice

  Marketing is crucial for any industry, and healthcare industry is no exception. Whether you are a big hospital or private practice, creating and implementing an effective marketing plan will help to attract new patients, retain the existing ones and maintain relationships with your staff and patients. An effective marketing strategy will play an integral role in increasing revenue, building …

User Experience Is Key to Effective Digital Healthcare Marketing

For healthcare marketers, nothing is more important than ensuring a user’s experience is pleasant and intuitive. A conversation between patient and physician is just a small slice of the pie when it comes to communications among healthcare providers and their patients. Today’s healthcare consumers are regularly exposed to a wide range of information, treatment options, and updates from their local …

5 Facebook Advertising Tips for Your Healthcare Marketing.

Facebook Advertising for Healthcare: 5 Steps to Get Started Whether you’re running a doctor’s office, health clinic, med spa, or another healthcare business, marketing on Facebook is a cost-effective way to capture attention and leads from potential patients. Facebook advertising is a great option for healthcare providers because it introduces your services to your target audience when they aren’t actively …