6 Tips on How to Engage Your Customers Through Social Media Strategy

Social Media Marketing It can be easy for you to let days, or even weeks, fly by without publishing a new Facebook post or tweet. Don’t. An effective social media strategy can be a boon to virtually any startup or business. But, where do you start? Based on my experience advising entrepreneurs on how building an effective social media strategy …

5 Critical Healthcare Data Security Implementations for Providers

 I get the chance to work with smaller clinics and very large healthcare providers. If you hide the name and the size of the organization, many of them share very similar security concerns. The good news is that innovation in the healthcare data security field now allows organizations of all sizes to leverage some advanced security solutions. Before we go …

How to Use Customer Reviews on your Ecommerce Site

In a world where virtually anyone can create an Ecommerce site overnight, shoppers rely on reviews to confirm that they can trust a new brand and its products. Reviews provide an added level of security for consumers to shop without fear of being scammed or purchasing poor quality products. Ecommerce Customer Reviews That doesn’t mean reviews are only for Ecommerce …

What Occurs When Content Personalization Meets the B2B Funnel

What Happens When Material Customization Satisfies the B2B Funnel Remember when Expense Gates stated,”Content is king, “about a gazillion internet years ago? Personalization is the brand-new more powerful, taller, king-er king. Practically whatever is being personalized these days. And if you believe this statement is an exaggeration, take a look at this incredible story of how the Gatorade Sports Science …

6 Exciting IoT Use Cases in Healthcare

Internet of Things Medical & Healthcare Technology UI & UX The rise of the Internet of Things (IoT) is resulting in some exciting advancements in the 21st century. Although it’s often associated with manufacturing, warehousing and smart factories of the future, the IoT isn’t constrained to these niches. It’s brought about some significant developments in the healthcare and medical sectors, …

1.13M Records Exposed by 110 Healthcare Data Breaches in Q1 2018

 Around 1.13 million patient records were compromised in 110 healthcare data breaches in the first quarter of 2018, according to data released May 3 in the Protenus Breach Barometer. Healthcare insiders were most likely to snoop on family members—a whopping 77.10 percent of privacy violations in the first quarter. Snooping on fellow co-workers was the second most common insider violation, …