Below you'll find a list of all posts that have been tagged as “healthcare”
In recent years, there has been a trend of increasing merger and acquisition activity in the healthcare industry. This trend will continue in 2023, with affiliations across state lines and standalone facilities joining larger established players. The healthcare industry is in a state of constant change and evolution. Knowing the three merger and acquisition trends below is essential to stay …
By Mina Guirguis, Marketing Consultant at Heinz Marketing A new year brings a new focus on trends. While B2B marketers can try to follow all the trends, below is a list of three trends we’re seeing in the B2B healthcare marketing space. These trends may impact you directly and they may not, but knowing they are coming will keep you …
Pune, Maharashtra, India, January 18 2021 (Wiredrelease) MarketResearch.Biz –:An extensive and elaborate primary research on Global Carbon Dioxide Incubator Market report sheds light on numerous facets such as growth factors, statistical growth, business enhancement strategies, financial status to help Carbon Dioxide Incubator marketers and clients to understand the market globally. The research says the Carbon Dioxide Incubator market has uncovered rapid …
The global pandemic has increased the need for efficient mobile technology for healthcare professionals to save lives, access files remotely and eliminate downtime due to old technology or worse, paper and pen processes. As more data-based treatments are used, clinicians can now detect patient symptoms earlier, tailor treatments, track progress with greater accuracy and much more. However, if healthcare professionals …
As we are only getting started with 2022, it’s probably a good idea to go over our marketing strategies and tweak a few things to get up-to-date with the latest trends. Like most aspects of online marketing, the area of SEO is also constantly changing. Trying to spearhead the latest algorithm updates across the board may often seem like a …
*This is part 1 of a 2-part series. The healthcare sector has experienced the most transformation since the COVID-19 pandemic. It has undergone many changes and has adapted to new circumstances. The use of healthcare tech is a key trend in healthcare that will shape the future. According to the HIMSS report, around 80% of healthcare systems intend to increase …
Winners include Liberty Hospital, four Ardent Health Services hospitals, University of Iowa Hospitals & Clinics and Novant Health London, UK, April 4, 2022 – Today, Clarivate Healthcare Business InsightsTM , a part of Clarivate Plc (NYSE: CLVT), a global leader in providing trusted information and insights to accelerate the pace of innovation, announced the 2021 winners of its annual Revenue Cycle …
Medical cost trend Employer medical cost trend has plateaued. PwC’s Health Research Institute projects employer medical cost trend will be 6 percent for 2019, the same as 2018. Cost reduction efforts will shift to prices. Every June, PwC’s Health Research Institute (HRI) projects the growth of medical costs in the employer insurance market for the coming calendar year and identifies …
In the post-pandemic world, the healthcare industry finds itself at a crossroads. The first option is to maintain conventions and traditions which is a stable way but, we have all witnessed the consequences as an overwhelming majority of healthcare institutions struggled to provide services effectively to their patients. The alternative is to go for digitalization and leverage technology, innovation, and …
It’s difficult for dentists to run their practice today. Besides the overwhelming need to take care of your patients, you have to worry about all the other requirements of being a small business owner. Additionally, you also have to worry about the marketing of your practice. After all, there are many dental offices in your area, what can you do …
Your carbon footprint is the sum of all greenhouse gases, specifically carbon, that is emitted as a result of your activities and actions. This content was originally published here.
One of the most common questions I get asked by email is, “Someone I know has been diagnosed with cancer. What can I do?” Today I offer one suggestion. I believe this would make a practical gift for someone who has just been diagnosed and it is a necessity if you are the patient or a caregiver. Being organized is one …
When Covid-19 struck the United States earlier this year, telemedicine proved life-saving, facilitating safe and effective patient care from afar and helping physicians pool their resources at a time when the virus strained the healthcare system. “I think it’s fair to say that telemedicine helped stop the collapse of the health system here in the U.S.,” says Steve Allen, director …
The funding will help Mytonomy to continue its business expansion. Here are the top-line bullets you need to know. This content was originally published here.
“That was pretty good for a girl.” According to Dr. Mary Martin, comments like this (from patients) were common when she entered dentistry 30 years ago. And the sexism was just as prevalent inside the industry. Both Dr. Martin and Dr. Sheri Doniger report that their presence as students and as practicing dentists was seen as unfairly displacing men from …
The Digital Health 150 is CB Insights’ annual ranking of the 150 most promising digital health startups in the world. This year’s winning companies include startups working on interoperability, at-home care, emerging benefits, and more. GET the list of digital health 150 companies Job Title Phone number CB Insights’ second annual Digital Health 150 finalists include digital health startups from 18 countries …
The uses for artificial intelligence have been sprouting up all over the healthcare field, from reading images to automating work flows. Now some researchers are looking to use that technology to move beyond the analytical tasks and move into providing a more human touch. “There is one view that we can allow these AI [tools] to deal with data and …
Stop to consider the people you care about most. Some are no doubt only alive today because of advances in science and technology. Putting aside the the fact that many of us have been saved by vaccines, I think of my daughter, who has Type 1 Diabetes, saved by artificial insulin; I think of my father, who recently had an …
Michael Frank ran his finger down his medical bill, studying the charges and pausing in disbelief. The numbers didn’t make sense. His recovery from a partial hip replacement had been difficult. He had iced and elevated his leg for weeks. He had pushed his 49-year-old body, limping and wincing, through more than a dozen physical therapy sessions. The last thing …
One of the country’s biggest hospitals has unveiled sweeping plans to use artificial intelligence to carry out tasks traditionally performed by doctors and nurses, from diagnosing cancer on CT scans to deciding which A&E patients are seen first. The three-year partnership between University College London Hospitals (UCLH) and the Alan Turing Institute aims to bring the benefits of the …
Have you ever wished you could just know what to do for your health? Most people understand that they should exercise more, eat more veggies, sleep more and reduce stress but there are actually some ways that folks can be more targeted with health as they age…and its hidden in the genes. At times, aging feels like an uphill battle. …
Welcome to Doctor You NO WONDER they are called “patients”. When people enter the health-care systems of rich countries today, they know what they will get: prodding doctors, endless tests, baffling jargon, rising costs and, above all, long waits. Some stoicism will always be needed, because health care is complex and diligence matters. But frustration is boiling over. This week …
Diagnosing with “The Stethoscope of the 21st Century” A new kind of doctor has entered the exam room, but doesn’t have a name. In fact, these doctors don’t even have faces. Artificial intelligence has made its way into hospitals around the world. Those wary of a robot takeover have nothing to fear; the introduction of AI into health care is …
Healthcare Marketing: Categories & Keywords A big part of healthcare marketing is building awareness about your brand when your brand is unknown. Previously, I talked about building your practice’s brand so that you can gain search visibility with steady branding. Ultimately, you want a recognizable brand that has a healthy online reputation. That said, you’ll also want to be found …
Of all the places where artificial intelligence is gaining a foothold, nowhere is the impact likely to be as great—at least in the near term—as in healthcare. A new report from Accenture Consulting, entitled Artificial Intelligence: Healthcare’s New Nervous System, projects the market for health-related AI to grow at a compound annual growth rate of 40{0c9eaed65e39ec280a4f7a28d16f27c0a279cd1ff8c940ccbc196d3de05b887b} through 2021—to $6.6 …
Can you believe we’re one month through the year? Now is the perfect time to assess whether your healthcare marketing campaigns are hitting performance projections across channels and touch points, all while staying within budget. A new year analysis and adjustment can keep your organization from getting complacent with ineffective strategies, while identifying areas that will sustain or drive …
Owing to the growth in content consumption online, digital marketers are increasingly using content marketing to establish their brand authority and influence decision-making. Thanks to the technological revolutions over the past several years, consumers are now using the Internet to research everything before they make a purchase, be it a mobile phone, insurance policy or property. The healthcare industry is …
Healthcare content marketing arrived years ago. Physicians are using content marketing to build their medical practices. If you feel like you are running behind, here’s a quick definition: Content Marketing: attracting your target audience to your website with the information they are searching for and want to consume. Creating valuable content helps you market your medical practice by keeping it …
The current healthcare market is consumer-driven, which leaves your organization needing to leverage ways of looking at patient marketing in Joplin, Missouri. Approaching healthcare marketing more like a retailer and proactively engaging consumers throughout their journey could do a lot for your organization and the patient, including providing them with more valuable content, improving satisfaction and retention, and even secure …
